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The logo resembles the abstract of a building with many levels. This fits nicely into the building types that follow the vision and target market of the company - residential/office-related high-rises, and shopping complexes.
The letter "R", whilst being of the perfect shape for building abstract, also highlights the double meaning behind the brand name, which is also on full display in the logo.
Project Type
Branding
Date
April 2023
Location
Canberra
Storey












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